News and Resources


27 February 2020

Dynamic Offer - Product Determination

Dynamic offer creation presents the opportunity to increase high value revenue, increase conversion and optimise the customer lifetime value. Dynamic offers require both dynamic product determination and dynamic price determination. Increasingly, my discussions around dynamic offers navigate to the topics of continuous pricing, the latest Artificial Intelligence (AI) or Machine Learning (ML)...

Conor O’Sullivan
Conor is our VP of Product. Conor has extensive product management and technology leadership experience.
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17 February 2020

Bobby Healy announced as Technical Adviser to Datalex

Datalex announces that Bobby Healy will assume a technical advisory role to Datalex with immediate effect.

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7 January 2020

Datalex helps deliver new merchandizing options for JetBlue

Enabled by Datalex, JetBlue’s recently updated Fare Options Product provides JetBlue’s customers a lower price offering competitive with other airlines “Basic Economy” prices.

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9 December 2019

Datalex appoints new Non-Executive Director

Mike McGearty joins Datalex as an independent Non-Executive Director with immediate effect.

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22 November 2019

Christine Ourmières-Widener to speak on gender diversity at CAPA Summit 2019

Christine Ourmières-Widener, Non-Executive Director of Datalex, will represent Datalex at the CAPA World Aviation Outlook Summit on 5-6 December 2019 in Malta.

Kim Phan
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