Dynamic pricing leaves little room for regret
There was a time when the choice matrix for airline customers was limited – choose your travel dates (including a Saturday night for the best fare) and choose your preferred flight time. The meal, seat and leg room were largely pre-designated. Even the choice of destination was limited, and booking non-air related ancillaries was a separate transaction. “The Paradox of Choice” author Barry...
Marketing Director
Datalex Optimizes Dynamic Pricing to Help Airlines navigate Digital Retail Thinking
Dublin, Ireland, 18 February 2019: Datalex (Euronext Dublin: DLE), a leading provider of digital commerce solutions to global travel retailers, has advanced its blueprint for dynamic pricing, helping its airline customers to navigate the ever-evolving digital retail marketplace.
Datalex – The Commerce Platform of Choice for the Aer Lingus Digital Retail Marketplace
Dublin – 6 December 2018: Datalex plc (Euronext Dublin: DLE) announce a new five-year digital commerce agreement with Aer Lingus to support their future retail strategy.