AACO IT Business Forum 2013

April 2, 2013

Great content and discussion again at the recent IT Business Forum of AACO, held in Muscat. Quality organisation from AACO on agenda and venue. The landscape in the Middle East is rapidly changing with the advances of Air Arabia, NAS Air, and FlyDubai. AACO members are fully focused on enhancing merchandising, Big Data, and NDC.

Presenters gathered together on stage, and all were asked to give a summary. One by one each gave their experienced opinion and advice. When it came to Massimo from Google: “I would like to summarise as follows, We Are Google”.

So not missing the presented opportunity, and being next to summarise, I opened: “We Are Datalex”.


Peter O'Kelly
Commercial Director

About Datalex

Datalex is a market leader in digital commerce for travel retail. The Datalex Digital Commerce Platform provides airlines with a unique solution to drive revenue and profit as digital retailers. Today the platform enables a travel marketplace of over one billion shoppers covering every corner of the globe, driven by some of the world’s most innovative airline retail brands. The Group is headquartered in Dublin, Ireland, and maintains offices across Europe, the USA and China. Datalex plc is a publicly listed company on Euronext Dublin (DLE).

What we do

The Datalex Digital Commerce platform allows our airline customers to optimise the retailing of offers (product, price, promotion) and to complete retail transactions from start to finish across all digital sales channels. These two capabilities represent a significant evolution for airlines in an industry that was designed for a single product (the airline ticket) and a single channel (the travel agency).

The Datalex Digital Commerce Platform allows the airline to increase the range and scale of products and services they can offer to passengers across an increasingly digital marketplace.

 Contact us to understand more about our Digital Commerce Platform.



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